Be Responsive!

Web developers have it tough these days. Due to the rising number of platforms, it is harder for them to maintain an online presence for their clients. Websites now have to load fast and complete in a variety of devices not just on the desktop computer, but also on smartphones and tablets. To solve the matter of loading issues, they often have to create a separate mobile site on a subdomain. This, however, can be a tougher solution to enforce, due to the work involved.

So, what should we do?

Use Responsive Web Templates

Developed to make it easier to translate web content across various devices, a responsive design allows websites to adjust individual images and layout to fit the resolution of the device that the visitor is using. How does this happen? Web developers now use a single code base that operates on a liquid layout design. The fluid grids automatically resize the widths of the pixels to allow the website to appear in the specific format of the user’s screen. This lets it become compact in form when viewed from a small phone screen or widen when accessed on a large desktop monitor.

Is the process complicated? How do we use it?

One Code Only

Responsive web templates run on a single code base, which makes it easy for web developers to maintain the website. There is no need to transfer between various codes that can be difficult to track, especially if a website has many pages. Another benefit of using a single code lets search engines crawl the website quickly. This can translate to a better search result ranking, especially if you have a meticulous SEO program.

A Seamless Browsing Experience

Users have access to a lot of devices, which makes it important for developers to make it easy to view the same website on a tablet or a phone. Implementing a responsive design will allow a website to gain a wider reach and gain a higher possibility of securing leads.

More Click-Through and Less Bounce

If users are happy with the way a website loads, then they will not leave it for another website. Those monitoring the analytics of the website can find that the numbers are going steadily instead of dropping down suddenly due to slow-loading time on phone and tablet screens.