Which blogging platform should you use?

In this day and age, almost everything can be done and found online. Moving to an online platform are diaries, which can also be referred to as an online blog. Blogs are usually managed by an individual or a group, such as a company, with content often written in informal or conversational style. When looking into starting a blog of your own, there are a number of blogging platforms that offer free or paid hosting services. Some of the leading blogging platforms include WordPress, Tumblr, Blogger, and Squarespace, to name a few.


A typical blogging platform provides a content management system where you can write and publish blog posts, as well as organize both back and front ends. Additionally, most if not all blogging platforms also offer further organization or management tools such as categories, labels, and tags.


Ask yourself these questions before picking a blogging platform you’ll stick to.


  • What are the types of posts you wish to publish? – Will your content include texts only? Are they focused on images? Or both?
  • Is there a budget you wish to work around? – Initially, many blogging platforms are free, but you may have to pay for some features. Some blogging features that may cost you include blog hosting, domain registration, and blog design.
  • How is your computer proficiency? – Evaluate the degree of your technological savviness. There are blogging platforms with easy-to-use basic tools, while there are also others that allow you to further customize your posts.


Below are some of the popular blogging platforms today:


  • Tumblr

Tumblr blogging platform

Tumblr can be considered as the simplest of all the blogging platforms out there. Suited for the not-so-tech-savvy, the easy-to-use website also lets other users, or your followers, share or reblog your post, as well as like or “heart” the post. A Tumblr blog can also work as a portfolio as you can choose the nature of a post, be it text, photo, link, audio, quote, or video. Tumblr works best for media posts. This blogging platform is totally free, and you only have to pay for domain registration if you want your own domain attached to it.


  • Blogger

Blogger logo

The Blogger website is typical for text-heavy posts, but can also publish images and embedded media. This blogging platform is also easy to set up, but allows further customization than Tumblr, such options for colors and fonts. Unlike Tumblr, there could be some purchase necessary especially when thinking of utilizing responsive themes for mobile.


  • WordPress (.com and .org)



WordPress offers two platforms, WordPress.com and WordPress.org, both offering a more professional feel.


WordPress.com is similar to Tumblr and Blogger in terms of being a free blogging platform and with limited customizability and functionality. WordPress.com is ideal for users with content creation as their priority, and not so much customization. It also looks more organized than Blogger, with its categories and tags (Blogger only has labels). Like Tumblr and Blogger, WordPress.com is free and you will only have to pay for optional domain registration.


WordPress.org, on the other hand, is the self-hosted option. It is more popular than the others mentioned as you can have full-control over the post formats, plug-ins, PHP, HTML, to name a few, that accommodates content better than any other blogging platform available.WordPress.org can be used from a starting price of $15 annually to have your own domain name, and at a starting price of $100 annually for web hosting services provided by BlueHost or Hostgator. You need to be really tech-savvy, especially with back end knowledge, to make the most out of this platform.


  • Squarespace

Squarespace platform

Squarespace combines some of the more intuitive options from the aforementioned platforms, but isn’t for everyone since it doesn’t have a native membership platform. It is also bit pricier than other blogging platforms but the prices depend on the level of functionality and site sizes needed.


When looking into starting or managing your own site and content, MicroCreatives has a reliable team of writers, developers, and designers that will work together to build your website or blog with cost-effective and high quality design, back end and front end web development, and SEO-friendly content. Aside from creating content, our writers are also well-versed with content management systems to publish and organize your content for you.