Bringing the Romance Back with a Kiss

FoxyFirefeather

Jun 19 2013

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We heard that there’s a café in Australia that accepts couples’ kisses as payment for cups of coffee. In a world where people say that nothing is free anymore, the café Metro St. James near Hyde Park in Sydney, Australia proves that with a little bit of passion and romance, you can get your cup of coffee at no cost.


With Just a Kiss, Your Coffee is Free

There are no hidden terms and conditions in this lip-locking promo. Your element of surprise that comes with just a simple kiss and you’re sure that your cup of coffee is free. A staff of the said café said that “We don’t want your money - just your kisses.” From a café that does not focus on just making a profit, it is a great method to attract more customers to support your business.

Watch the video:


Creative Social Responsibility

Creating an interesting advertising concept using corporate social responsibility is a great way to exercise awareness to your market. The creativity that this method of simply paying with kisses will not only bring more attention to advertise your product or company, but it will also leave a smile on your customer’s faces and will make a true and genuine memory that everyone will enjoy.


As a company or business, your goal is to let your customers know that you care. This is a standard rule of CSR at engaging potential customers, as well as retaining customers. A simple method such as a kiss for a free cup of coffee in this case, brings in the idea that your business values love and affection. That money is not the only thing they have in mind by running their business. They also value the love and care that their customers have for each other.


Tags: campaign advertising campaign pay it forward with a kiss metro stjames cafe pay with a kiss pay with a kiss ad campaign metro st james cafe st james cafe

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